NetCracker’s Analytics & Decisioning capability ensures consistent customer experience across all touch points through centralized business policies and rules management as well as proactive, automated, real-time service, sales, and retention actions. Analytics & Decisioning also includes customer segmentation and profiles and provides campaign recommendations as well as what-if analysis of post-campaign execution to enable targeted offerings and maximize the value of each customer interaction.
In addition, Analytics & Decisioning provides rich capabilities for advertising intelligence, intelligent customer care and loyalty management, personalized self-service, and proactive, multichannel customer interaction.
"Stratecast believes NetCracker understands the importance of "customer" to the centralized way in which business must now be conducted. The company is rapidly moving this way through its "4C's" approach to business—connectivity, convergence, content and customer."
Stratecast, Mediation Market
Forecast and Supplier Assessment