With many retail telecoms markets now highly saturated, future growth will be driven by attracting subscribers away from rival service providers and generating additional revenues from the existing customer base.
To compete, operators must meet and exceed customer demands. This means offering differentiated bundles and the latest high-end devices, while personalizing services and excelling in customer care. But to be profitable, service providers also need to target products and bundles based on customer value.
NetCracker’s highly flexible Retail Billing solution enables operators to target services and bundles according to subscriber characteristics and behaviors. This approach not only optimizes the customer experience, but through the use of sophisticated cross-product discounting and loyalty schemes, can also enhance loyalty and increase ARPU.
NetCracker’s Retail Billing solution delivers: