Cable and the Opportunistic B2B Market
How are cable operators like Midco and RCN addressing the B2B market and meeting new digital enterprise expectations?
Of the $120B cable services businesses, only 10 percent of that figure comes from the enterprise or B2B segment. As such, cable providers have been investing heavily in capabilities to support a broader range of dedicated services that meet the needs of business customers. Investments in infrastructure to support hosted voice, ethernet, data center and new virtual services have helped improve cable’s competitive position against the traditional telecommunications providers.
Hear from Kalyan Boinapalli, Director of IT Enterprise Architecture for Midco, and Jason Wasmanski, Senior Director of Billing Systems and Operations for RCN, and how their companies are approaching the B2B segment and addressing new customer expectations that come with offering dedicated business services.
Click here to learn more about how Netcracker is helping operators address digital enterprise expectations and capitalize on the new B2B market.